X-Factor finalist Olly Murs will star in his own reality TV show for ITV2 it has been confirmed.
The former Essex office worker was signed up by Simon Cowell’s record label, Syco Music which is part of Sony, after his stint on the talent show last year.
The TV show will follow the aspiring singer as he releases his debut single, Please Don’t Let Me Go, which is due for release at the end of August.
The behind-the-scenes TV show will air at the same time as the new series of the X-Factor. It is hoped the programme will further boost Olly’s profile just as he’s launching himself as a solo artist.
Olly’s record label has invested heavily in him having supplied the £100,000 needed to fund the documentary. The record bosses hope fans will get to know the real Olly through the show and this will encourage them to go out and buy his debut album when it’s in September.
The 26-year-old was one of the big stars of the X-Factor last year where his cheeky chappie personality helped earn him a legion of female fans. Olly just missed out on winning the X-Factor to Joe McElderry. The Geordie singer’s album is due for release after Olly’s record has hit the shelves.