Students help Bentley design the cars of the future
Having just celebrated their 100th year in the business, Bentley are going to great lengths to remain popular in the ever-changing world of transport. Getting involved in various electric and driverless car projects, Bentley has this week placed focus on the future of British transportation. Roping in the help of Royal College of Art students, Bentley asked students to create images of what they thought cars would look like in 2050. And, what they came up with was nothing short of genius.
While the designs were certainly exercising the theme of radicality, many of the mechanical concepts were not too farfetched. Though all different in design, the general consensus was that cars will symbolise individuality and freedom in 2050, with transport of the future being about a lot more than getting from A to B. It was also agreed that the conventional, internal combustion engine would no longer be a popular car makeup. Instead, people will occasionally drive conventional cars, simply for the feeling of nostalgia. Mostly drivers are expected to travel in fully-electric, automated cars.
“Bentley has always been at the forefront of automotive luxury, and with this collaboration we asked millennial students for their vision of the future,” says Bentley’s Design Director Stefan Sielaff.
“We wanted ideas and concepts that could potentially lead us in new and interesting directions, using the perspective of these digital natives – from all over the world – to see things differently. These second-year students are the ones who will be designing the cars of the future – the taste makers in training, if you will. That’s why the results of the challenge are so exciting.”
Let us know what you think, will we be driving in such outlandish cars in just 30 years’ time?