Kerry Katona has been dropped as the face of Iceland after The News of The World obtained footage of the mother of four snorting a white powder last week. The footage was taken without Kerry’s knowledge at her £1.5 million Cheshire home. Following the revelation the frozen food giant admitted it was “impossible” for Kerry to continue to front their advertising campaigns.
The 28-year-old celebrity will have to wave goodbye to her reported £250,000 a year salary she received from the frozen food retailer. The news is another blow to the troubled former Atomic Kitten singer who is also said to have been sacked from MTV after her reality show “What’s The Problem?” received disappointing ratings.
Her reputation took another nose dive last year when she appeared on “This Morning” and seemed to be under the influence of alcohol as she slurred her words looked extremely glazed. Kerry strongly denied the allegation she had been drinking and said the effects were due to the medication she was taking to control her bi-polar.
The personal life of the former “I’m a Celebrity Get Me Out Of Here” contestant has been the stuff of tabloid fodder for years. Her marriage to taxi driver Mark Croft is on the rocks after allegations of his adultery arose. After initially splitting last month the couple are attempting to save their turbulent marriage.
In the past Iceland has stood by its front woman through her personal troubles. She has publically battled addiction to both drink and drugs but insisted her vices were now behind her. The newspaper which broke the story also claimed that Kerry’s children were in the house at the time of the filmed incident, although under the care of a nanny. It’s a far cry from 2004 when Kerry was named Celebrity Mum Of The Year twice in a row. However this latest stunt could potentially ruin the talentless celebrity who is running out of means by which to earn a living.