Glee popularises the school prom in the UK

Glee popularises the school prom in the UK

It has been claimed this week that hit TV shows such Glee are responsible for popularising the growing trend for school proms, with one hotel chain in the UK reporting a 500% increase in bookings for school proms over the last year alone.

The trend for glitzy end of year school proms events has been growing steadily over the course of the last few years, however with TV programmes such as the US show Glee, and High School the Musical promoting the glamorous world of school proms on TV screens, youngsters in the UK are more determined than ever to have big prom experience.

A survey by the hotel chain, Holiday inn, found that on average each teen attending a school prom will spend £244, while 1 in 10 prom goers will spend £500 and 2% will spend over £1,500.

As well as the all-important prom dress, accessories, and suit hire, parents are also having to fork out for luxury transport to the event, often in the form of a chauffeur driven limo, or in some cases a helicopter. Limo Hire companies are reporting record bookings for prom dates throughout the UK, with some of the most popular prom dates booking out 6 months in advance.

Another expense for prom-goers is the cost of make-up artists and hairdressers with many groups of girls choosing to have costly pamper parties before heading out for their school prom.

Following the results of their recent survey, Holiday Inn has created a prom package to help ease the financial burden for parents of prom kids. For just £18 a head, Holiday Inn are offering a stylish prom party on a budget with venue hire at any of their hotels across the country, a glass of bubbly on arrival, DJ entertainment and also a finger buffet.

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Kate Owen
Originally from Anglesey but moved to Cardiff earlier this year after living in London for the past 4 years. Having undertaken a degree in English Literature from the University Of Wales Bangor, I won a place at The Drama Centre London, Central Saint Martins to study towards a Masters degree.